In Formation to Foundation, W.M. Cornell guides founders through the critical early decisions that determine whether a business can truly support long-term growth. From clarifying vision and choosing the right structure to align people, capital, and systems, Facebook shows how strong businesses are built before scale ever begins.

 Blending corporate strategy with practical application, Cornell turns complex structural ideas into a clear, usable roadmap. Readers learn how to think beyond launch mode, create alignment from the start, and build a company with the sustainability to carry greater weight over time.

Grounded, strategic, and accessible, Formation to Foundation helps entrepreneurs transform their promising idea into a durable foundation for growth, leadership, and Lasting values.